Denim For Dollars

We Dress Down To Raise Others Up

Denim for Dollars is a fundraising effort led by staff members in which employees who choose to participate donate a minimum amount each City payday to wear jeans. Employees select one of three causes they would like to support — First Responders, Social Outreach or Animal Wellness. The funds are then donated to different organizations within our community.

Since 2015, Beach Municipal FCU and our members have donated more than $29.173.62 to our Denim For Dollars recipients.

During the previous quarter, our employees elected to send their contributions to the following organizations:

VB Home Now

Strengthening the Safety Net: How VB Home Now is Ending Homelessness

For over three decades, Virginia Beach has relied on a dedicated "tapestry" of faith-based groups, city agencies, and nonprofits to address the challenges of homelessness. Standing at the center of this collaborative effort is VB Home Now, a nonprofit powerhouse designed to support and enhance the city’s service system.

VB Home Now was established to ensure that no person in our community falls through the cracks. By mobilizing resources and raising critical funds, they fill the essential gaps—such as health clinics and housing units—that are often beyond the reach of traditional government funding alone.


Targeted Impact: Where the Funding Goes

VB Home Now focuses its resources on high-impact solutions that make homelessness rare, brief, and nonrecurring. Their funding directly supports:

  • Stable Housing: Assistance with initial rent to help families with children move into permanent homes, along with dedicated housing search support.

  • Health & Wellness: Providing essential dental and health services, as well as food services, at the Housing Resource Center.

  • Empowerment & Education: Funding GED courses and specialized training programs to help residents gain the skills necessary for long-term employment.

  • Critical Logistics: Providing transportation to and from key service centers and supporting both single and family shelter services.

A Community Mobilized

The goal of VB Home Now is simple but profound: to reinvigorate the community's collective effort to help our neediest neighbors. Through their work at the Housing Resource Center and beyond, they are transforming lives by providing the tools for permanent stability.

Get Involved: By supporting VB Home Now, you are contributing to a proven system of services that restores dignity and provides a path home for individuals and families in Virginia Beach.

Learn More

Hope for Life

In February of 2002, after 7 years of prayer, Hope for Life Rescue Inc. became a reality. The founder had been rescuing animals independently for several years prior and on many occasions went to other local rescue meetings to see how they operated.

At Hope for Life, we are a PRO-LIFE organization committed to the rescue and placement of abandoned, abused, and neglected animals typically coming from high-kill facilities. We often see animals in horrible condition as we try to take those that need our help the most.

Both of our facilities are cage free. We are a private organization and we get no city or state funding and no grants. We operate solely on donations from people and businesses in our community. We cannot continue the mission without your support. 

 

Seeking a donation or partnership?

As a member-owned, not-for-profit credit union, we have a passion for helping our community. To learn about our areas of focus, donation guidelines and how to apply for support, please visit Considerations for Support.

Previous Demin For Dollars recipients

Beach Health Clinic Foundation

Blackwater Volunteer Rescue Squad

Chesapeake Beach Volunteer Fire And Rescue Department

Creeds Volunteer Rescue Squad

Daniel's Grace

Davis Corner Volunteer Rescue Squad

Department of Human Services Holiday Project

EQUI-KIDS

Friends Of The Virginia Beach Mounted Police

Friends Of VA Beach Juvenile And Domestic Relations Dist Court

Friends of Virginia Beach Animal Care and Adoption Center

Habitat for Humanity of South Hampton Roads

Hampton Roads Community Foundation

Hope for Life Rescue

Judeo-Christian Outreach Center

K9 Justice League

Kempsville Volunteer Rescue Squad

LifeNet Health Foundation

NAMI-Coastal Virginia

Ocean Park Volunteer Rescue Squad

Plaza Rescue Squad

Princess Anne Courthouse Volunteer Rescue Squad

Projects for Assistance in Transition from Homelessness (PATH)

Samaritan House

Sandbridge Rescue Squad

Seton Youth Shelters

SPCA

StandUp For Kids

Sugar Plum Bakery

Thalia Volunteer Rescue Squad

VB Home Now

VB Project Lifesaver

VB Tragedy Fund

Vigilant Watch

Virginia Beach CASA (Court Appointed Special Advocates)

Virginia Beach Community Development Corporation

Virginia Beach Crime Solvers School Program

Virginia Beach Education Foundation

Virginia Beach GrowSmart Foundation

Virginia Beach Police Foundation

Virginia Beach Police Supervisors’ Association

Virginia Beach Police Benevolent Association

Virginia Beach Professional Firefighters Local 2924

Virginia Beach Rescue Squad

Virginia Beach Fraternal Order of Police

Volunteer Hampton Roads

 

 

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